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Create, manage, and analyze tests directly from your WordPress dashboard \u2014 <strong>no external tools, coding, or data exports required<\/strong>.<\/p>\n\n<p>With Nelio A\/B Testing, you can test <strong>pages, posts, headlines, menus, widgets, WooCommerce products, themes, CSS, synced patterns, and more<\/strong>. Understand how visitors behave with <strong>heatmaps, clickmaps, and scrollmaps<\/strong>, and make data-driven decisions that actually improve conversions.<\/p>\n\n<blockquote>\n  <p><em>\u201cNelio A\/B Testing has been a game changer for our web strategy. It empowered us to make decisions based on data, not instinct. The simplicity, affordability, and impact have been exceptional.\u201d<\/em>\n  <em>Quentin Molini\u00e9, Co-founder of <a href=\"https:\/\/neliosoftware.com\/blog\/guardian-recovery-and-nelio-ab-testing-a-case-study\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\">Darwin Nutrition<\/a><\/em> | <a href=\"https:\/\/neliosoftware.com\/blog\/tag\/interviews\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\"><em>Case Studies<\/em><\/a><\/p>\n<\/blockquote>\n\n<h3>\ud83d\ude80 Why Choose Nelio A\/B Testing?<\/h3>\n\n<ul>\n<li><strong>Built for WordPress.<\/strong> Unlike external SaaS tools, Nelio integrates natively into your dashboard and page builder for a seamless experience and instant setup.<\/li>\n<li><strong>Data-Driven Decisions, Simplified.<\/strong> Design tests, view results, and apply winners automatically, all without writing a single line of code (if you don\u2019t want to).<\/li>\n<li><strong>Privacy &amp; Performance First.<\/strong> No personal data stored and fully compatible with caching and optimization plugins.<\/li>\n<li><strong>We Listen and Evolve.<\/strong> Your feedback directly shapes our roadmap. If you need a feature, tell us, and we\u2019ll do our best to make it happen.<\/li>\n<\/ul>\n\n<h3>\ud83d\udca1 Features at a Glance<\/h3>\n\n<ol>\n<li><strong>A\/B and Multivariate Testing.<\/strong> Test completely different layouts or subtle design tweaks to find out what converts best.<\/li>\n<li><strong>Heatmaps &amp; Scrollmaps.<\/strong> Visualize how users interact with your content.<\/li>\n<li><strong>Automatic Winner Deployment.<\/strong> Let Nelio automatically apply the best-performing variation for you.<\/li>\n<li><strong>WooCommerce Ready.<\/strong> Test product titles, images, prices, and layouts to maximize sales.<\/li>\n<li><strong>AI-Assisted Test Suggestions.<\/strong> Get personalized test ideas to improve engagement and conversion.<\/li>\n<li><strong>Segmentation &amp; Targeting.<\/strong> Test experiences by device, referrer, location, or behavior.<\/li>\n<li><strong>GDPR &amp; Privacy-Friendly.<\/strong> No personal data stored, fully compliant with EU regulations.<\/li>\n<li><strong>Performance-Aware.<\/strong> Optimized for caching and minimal page load impact.<\/li>\n<li><strong>Detailed Reports with Comprehensive Analytics.<\/strong> Conversion rates, confidence levels, and visitor stats.<\/li>\n<li><strong>Compatible with Page Builders.<\/strong> Works with Gutenberg, Elementor, and more.<\/li>\n<li><strong>Multisite &amp; Localization Support.<\/strong> Fully compatible with multisite networks and translated into multiple languages.<\/li>\n<li><strong>Actively Maintained &amp; Supported.<\/strong> Frequent updates, detailed documentation, and responsive support.<\/li>\n<\/ol>\n\n<h3>\ud83e\uddea What You Can Test<\/h3>\n\n<ul>\n<li>Pages and Posts<\/li>\n<li>Headlines<\/li>\n<li>Content Templates<\/li>\n<li>WordPress Synced Patterns<\/li>\n<li>Menus and Widgets<\/li>\n<li>WooCommerce Products and Pricing<\/li>\n<li>Custom JavaScript and CSS Snippets<\/li>\n<li>Entire Site Designs<\/li>\n<li>Custom Post Types<\/li>\n<li>Popups<\/li>\n<li>PHP Hooks (for devs)<\/li>\n<\/ul>\n\n<h3>\ud83d\udd12 GDPR-Compliant &amp; Privacy-Friendly<\/h3>\n\n<p>We take privacy seriously. Nelio A\/B Testing <strong>does not store personal data<\/strong> and complies with the <strong>GDPR<\/strong> and the <strong>CCPA<\/strong>. You can use it confidently in any region.<\/p>\n\n<h3>\ud83d\udcb0 Free vs Premium<\/h3>\n\n<p>Start with the <strong>free version<\/strong> (supports up to <a href=\"https:\/\/neliosoftware.com\/testing\/help\/what-is-a-tested-page-view\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\">500 tested page views per month<\/a>) to run basic tests and heatmaps on smaller sites. <a href=\"https:\/\/neliosoftware.com\/testing\/pricing\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\">Upgrade to a <strong>premium plan<\/strong><\/a> to unlock advanced features, higher traffic limits, and priority support.<\/p>\n\n<p>[youtube https:\/\/www.youtube.com\/watch?v=20ODLEGbP8c]<\/p>\n\n<p><strong>Nelio A\/B Testing \u2014 The native WordPress solution for A\/B testing, heatmaps, and conversion optimization.<\/strong><\/p>\n\n<!--section=installation-->\n<ol>\n<li>Go to <strong>Plugins \u2192 Add New<\/strong> in your WordPress admin panel.<\/li>\n<li>Search for \u201cNelio A\/B Testing.\u201d<\/li>\n<li>Click <strong>Install Now<\/strong> and then <strong>Activate<\/strong>.<\/li>\n<li>Follow the setup wizard.<\/li>\n<li>Go to the <strong>Account<\/strong> page and add your License Key to enable Premium features (optional).<\/li>\n<li>Start your first test under <strong>Nelio A\/B Testing<\/strong> in the WordPress menu or read our <a href=\"https:\/\/neliosoftware.com\/testing\/getting-started-guide\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\">Getting Started Guide<\/a> to cover the basics.<\/li>\n<\/ol>\n\n<!--section=faq-->\n<dl>\n<dt id=\"does%20nelio%20a%2Fb%20testing%20slow%20down%20my%20site%3F\"><h3>Does Nelio A\/B Testing slow down my site?<\/h3><\/dt>\n<dd><p>Barely. All heavy processing happens on our servers, and the plugin integrates with major caching plugins to minimize load.<\/p><\/dd>\n<dt id=\"can%20i%20use%20it%20with%20page%20builders%20like%20elementor%20or%20gutenberg%3F\"><h3>Can I use it with page builders like Elementor or Gutenberg?<\/h3><\/dt>\n<dd><p>Yes. Nelio A\/B Testing works with all major page builders, including Elementor and the WordPress block editor (Gutenberg).<\/p><\/dd>\n<dt id=\"how%20many%20tests%20can%20i%20run%20on%20the%20free%20plan%3F\"><h3>How many tests can I run on the free plan?<\/h3><\/dt>\n<dd><p>As many as you want. However, keep in mind that the free plan supports a limited number of page views per month, which means you should probably focus your efforts on one test only. Upgrade to premium to test high-traffic sites, run tests with more variants, and unlock additional premium features.<\/p><\/dd>\n<dt id=\"is%20my%20data%20safe%3F\"><h3>Is my data safe?<\/h3><\/dt>\n<dd><p>Absolutely. No sensitive or personal user data is stored or transmitted to our cloud.<\/p><\/dd>\n<dt id=\"how%20often%20do%20you%20release%20updates%3F\"><h3>How often do you release updates?<\/h3><\/dt>\n<dd><p>We release new features and bug fixes regularly, ensuring full compatibility with the latest WordPress versions. Also, if you have specific needs or feature requests, <a href=\"https:\/\/neliosoftware.com\/testing\/contact\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\">we\u2019d love to hear from you<\/a>, as we actively listen to user feedback and continuously shape our roadmap to bring your ideas to life.<\/p><\/dd>\n<dt id=\"where%20can%20i%20get%20help%3F\"><h3>Where can I get help?<\/h3><\/dt>\n<dd><p>You can get help here:<\/p>\n\n<ul>\n<li>\ud83d\udcd6 <a href=\"https:\/\/neliosoftware.com\/testing\/help\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\">Official Documentation<\/a><\/li>\n<li>\ud83d\udcac <a href=\"https:\/\/wordpress.org\/support\/plugin\/nelio-ab-testing\/\">Support Forum<\/a> and <a href=\"https:\/\/neliosoftware.com\/testing\/contact\/?utm_source=wordpressorg&amp;utm_medium=referral&amp;utm_campaign=nelio-ab-testing\">Contact Form<\/a><\/li>\n<li>\ud83c\udf10 <a href=\"https:\/\/neliosoftware.com\/testing\/\">Nelio A\/B Testing Website<\/a><\/li>\n<\/ul><\/dd>\n<dt id=\"where%20do%20i%20report%20security%20bugs%20found%20in%20this%20plugin%3F\"><h3>Where do I report security bugs found in this plugin?<\/h3><\/dt>\n<dd><p>Please report security bugs found in the source code of the Nelio AB Testing plugin through the <a href=\"https:\/\/patchstack.com\/database\/vdp\/9e5fb36f-331a-424a-a9f2-e3dc70ec026c\">Patchstack Vulnerability Disclosure Program<\/a>. The Patchstack team will assist you with verification, CVE assignment, and notify the developers of this plugin.<\/p><\/dd>\n\n<\/dl>\n\n<!--section=changelog-->\n<h4>8.2.8 (February 23, 2026)<\/h4>\n\n<ul>\n<li>Add quality check to prevent starting JavaScript tests when <code>done()<\/code> is missing in variants<\/li>\n<li>Enable <code>php-snippet<\/code> scope rules on PHP tests only.<\/li>\n<li>Enable variant switcher in heatmap results page when current variant has no heatmap data.<\/li>\n<li>Ensure the CSS preview iframe always includes the <code>nab-css-preview<\/code> query parameter.<\/li>\n<li>Ensure the JavaScript preview iframe always includes the <code>nab-javascript-preview<\/code> query parameter.<\/li>\n<li>Fix conversion rate value in Results screen. It should contain the percentage symbol.<\/li>\n<li>Fix incorrect type for <code>Experiment.startDate<\/code> in JavaScript.<\/li>\n<li>Fix JavaScript warnings with deprecated features in WordPress.<\/li>\n<li>Fix style detection on CSS editor for elements that have hover\/active rules.<\/li>\n<li>Fix validation of YouTube Video conversion actions.<\/li>\n<li>Tweak editor UI to highlight invalid conversion actions and invalid segments.<\/li>\n<\/ul>\n\n<h4>8.2.7 (February 2, 2026)<\/h4>\n\n<ul>\n<li>Fix conversion tracking in Google Analytics when triggered by WooCommerce.<\/li>\n<\/ul>\n\n<h4>8.2.6 (January 29, 2026)<\/h4>\n\n<ul>\n<li>Fix post selector bug to make sure selected content is properly displayed.<\/li>\n<\/ul>\n\n<h4>8.2.5 (January 29, 2026)<\/h4>\n\n<ul>\n<li>Fix scope in settings screen to remove error messages from other plugins.<\/li>\n<li>Fix synced pattern tests. Alternative patterns should be loaded not only when they\u2019re not embedded directly in the page, but also when they\u2019re a child of another block.<\/li>\n<li>Fix vulnerability in post searcher.<\/li>\n<li>Remove unnecessary attribute from WooCommerce order action.<\/li>\n<li>Remove unnecessary helper function in synced pattern tests to simplify code.<\/li>\n<li>Reorganize source code.<\/li>\n<li>Tweak Nelio A\/B Testing\u2019s box in WooCommerce orders to show only experiments that track WooCommerce orders and use only those goals to determine its sync status.<\/li>\n<li>Limit scope of settings errors to avoid rendering errors from other plugins in the settings page.<\/li>\n<\/ul>\n\n<h4>8.2.4 (January 19, 2026)<\/h4>\n\n<ul>\n<li>Fix alternative template loading when using WordPress templates.<\/li>\n<li>Fix loading of alternative excerpts in <code>core\/post-excerpt<\/code> blocks.<\/li>\n<\/ul>\n\n<h4>8.2.3 (January 12, 2026)<\/h4>\n\n<ul>\n<li>Fix infinite loop when loading alternative excerpts.<\/li>\n<li>Fix pagination on tested Elementor pages (e.g. when using Posts widget).<\/li>\n<li>Fix warning on fresh installation. Thanks <a href=\"https:\/\/wordpress.org\/support\/topic\/warning-trying-to-access-array-offset-on-value-of-type-null-6\/\">@Orestis Samaras<\/a>.<\/li>\n<\/ul>\n\n<h4>8.2.2 (December 23, 2025)<\/h4>\n\n<ul>\n<li>Add GTmetrix in bot detection.<\/li>\n<li>Add Nelio A\/B Testing commands to the WordPress Command Bar.<\/li>\n<li>Add <code>console.info<\/code> message if a variant doesn\u2019t invoke <code>done()<\/code> when it\u2019s supposed to.<\/li>\n<li>Add new statuses <code>missing-session<\/code> and <code>awaiting-variant<\/code> in <code>nab.session()<\/code>.<\/li>\n<li>Add revenue per view when hovering revenue value in test results.<\/li>\n<li>Fix GDPR Cookie detection when its value should be decoded.<\/li>\n<li>Fix Polylang integration when resolving localized homepage for tests.<\/li>\n<li>Fix alternative Nelio Popup loading.<\/li>\n<li>Fix buttons in contextual help.<\/li>\n<li>Tweak Nelio Popup label in popup tests.<\/li>\n<li>Tweak <code>nab_get_queried_object_id<\/code> to be able to find queried post ID with unknown type.<\/li>\n<\/ul>\n\n<h4>8.2.0 (December 2, 2025)<\/h4>\n\n<ul>\n<li>Add setting to choose GA4 event tracking method (Google Tag Manager or gtag.js) for improved compatibility with GTM-based and direct gtag implementations.<\/li>\n<li>Add external script to load alternative content on embedded external pages.<\/li>\n<li>Fix compatibility with third-party forms in form submission conversion actions.<\/li>\n<li>Fix potential security risk by granting default permission to edit PHP tests to admin users only.<\/li>\n<li>Internationalize some labels.<\/li>\n<\/ul>\n\n<h4>8.1.8 (November 11, 2025)<\/h4>\n\n<ul>\n<li>Fix test creation: tests were missing the default goal.<\/li>\n<\/ul>\n\n<h4>8.1.7 (November 10, 2025)<\/h4>\n\n<ul>\n<li>Add setting to customize position of nab query parameter in tested URLs.<\/li>\n<li>Collapse valid conversion actions when opening test editor.<\/li>\n<li>Combine conversion action tracking into single listeners to improve performance.<\/li>\n<li>Fix element view action to properly identify when an element is visible.<\/li>\n<li>Fix HubSpot\u2019s form submission tracking if the same form is being tracked by multiple tests.<\/li>\n<li>Fix PHP warnings on CSS and JS tests.<\/li>\n<li>Make the JavaScript Editor sidebar resizable.<\/li>\n<li>Make the PHP Editor sidebar resizable.<\/li>\n<li>Prevent plugin from stripping the <code>utm_referrer<\/code> query parameter from URLs.<\/li>\n<li>Reload site info from cloud when cached instance reports no quota.<\/li>\n<li>Show message on disabled links during variant preview to clarify they\u2019re only disabled in preview.<\/li>\n<li>Tweak page tests so that tests on WooCommerce\u2019s shop page work as expected.<\/li>\n<li>Tweak test editor to allow starting\/resuming a test anyway if there\u2019s another overlapping test running.<\/li>\n<\/ul>\n\n<h4>8.1.6 (October 16, 2025)<\/h4>\n\n<ul>\n<li>Add contextual help to engagement conversion action to explain how it works.<\/li>\n<li>Fix scope detection on URL heatmap tests to prevent them from running everywhere.<\/li>\n<li>Fix test duration label in results screen.<\/li>\n<\/ul>\n\n<h4>8.1.5 (October 13, 2025)<\/h4>\n\n<ul>\n<li>Fix extra quota purchase.<\/li>\n<li>Fix event tracking on Google Analytics 4.<\/li>\n<li>Use <code>home_url()<\/code> in regular page tests when testing home page.<\/li>\n<\/ul>\n\n<h4>8.1.4 (October 8, 2025)<\/h4>\n\n<ul>\n<li>Close \u201cAdd Action\u201d and \u201cAdd Rule\u201d dropdown menus after clicking on an option.<\/li>\n<li>Fix bug preventing the \u201cTested Visitors\u201d setting from being saved correctly.<\/li>\n<\/ul>\n\n<h4>8.1.3 (October 7, 2025)<\/h4>\n\n<ul>\n<li>Fix issue with using control URL in page, post, and custom post type tests.<\/li>\n<li>Disable \u201cUse control URL in variants\u201d when disabling \u201cTest against already existing content.\u201d<\/li>\n<\/ul>\n\n<h4>8.1.2 (October 6, 2025)<\/h4>\n\n<ul>\n<li>Add new setting to page and URL tests to use control URL in alternative pages.<\/li>\n<li>Enable syntax highlighting in PHP editors.<\/li>\n<li>Fix tracking of Formidable form submissions.<\/li>\n<li>Prevent redirection when loading control version.<\/li>\n<li>Keep original start date when restarting test.<\/li>\n<li>Remove <code>false<\/code> as a possible requested alternative and replace it with <code>0<\/code> (i.e. control).<\/li>\n<\/ul>\n\n<h4>8.1.1 (September 10, 2025)<\/h4>\n\n<ul>\n<li>Show plugin version number in Dashboard widget.<\/li>\n<\/ul>\n\n<h4>8.1.0 (September 8, 2025)<\/h4>\n\n<ul>\n<li>Add global JS variable <code>nabIsLoading<\/code> to improve GA tracking.<\/li>\n<li>Add new conversion action to track engagement.<\/li>\n<li>Add new filter to allow sending multiple conversions per regular page view.<\/li>\n<li>Add option to delete only staging data.<\/li>\n<li>Add segmentation rule to test new\/returning visitors only.<\/li>\n<li>Add support for FormCraft forms.<\/li>\n<li>Add support for JetFormBuilder forms.<\/li>\n<li>Add support for MW WP Form forms.<\/li>\n<li>Add support for MetForm forms.<\/li>\n<li>Add support for SureForms forms.<\/li>\n<li>Change resolution of preview thumbnails.<\/li>\n<li>Ensure content overlay is inserted whenever the tracking script is added.<\/li>\n<li>Fix compatibility issue with WeGlot and URL tests.<\/li>\n<li>Fix compatibility issue with Landing Pages of Elementor.<\/li>\n<li>Fix filter name <code>nab_alternative_loading_overlay_color<\/code> to customize the overlay color.<\/li>\n<li>Fix page\/post selector in tests when selected page\/post does no longer exist.<\/li>\n<li>Fix retrieval of Gravity Forms.<\/li>\n<li>Fix template selector in tests when selected template does no longer exist.<\/li>\n<li>Fix tracking of Formidable Form submissions.<\/li>\n<li>Fix warning logs.<\/li>\n<li>Improve UI layout for conversion action creation.<\/li>\n<li>Improve UI layout for segmentation rule creation.<\/li>\n<li>Try to add required capabilities for session recordings after activating the plugin.<\/li>\n<li>Tweak language segmentation rule to match any language defined in the browser and not only the first one.<\/li>\n<li>Tweak public script to wait for geo segmentation rules only if necessary.<\/li>\n<\/ul>\n\n<h3>\ud83c\udf0d Translations<\/h3>\n\n<p>Available in English, Spanish, and Catalan.\nWant to help translate Nelio A\/B Testing into your language? <a href=\"https:\/\/translate.wordpress.org\/projects\/wp-plugins\/nelio-ab-testing\/\">Join the translation team!<\/a><\/p>","raw_excerpt":"A\/B Testing, conversion rate optimization, and beautiful Heatmaps with AI 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